Be reachable when it actually happens.
Arrests happen at night and on weekends. A number that is answered around the clock, stated at the top of every page, is the single highest-converting element on a defense site.
Nobody researches a defense attorney for a week. They are frightened, it is late, and they call the first firm that looks like it can handle it.
Real builds we can adapt for your practice. Open any of them to see how urgency, discretion and credentials are handled.
Criminal defense has the shortest decision window in law. The client is in custody or just released, the family is panicking, and the choice gets made in minutes rather than weeks.
Arrests happen at night and on weekends. A number that is answered around the clock, stated at the top of every page, is the single highest-converting element on a defense site.
Former prosecutor, years in practice, jury trials taken to verdict, bar admissions. These are the credentials a frightened family scans for, and they belong above the fold rather than on an about page.
DUI, drug possession, assault, domestic violence, white collar, federal and expungement are separate searches by people in very different situations. Each earns its own page.
Visitors hesitate to type anything incriminating into a form. Saying plainly that the conversation is confidential and carries no obligation measurably increases the number who make contact.
Every element is chosen to shorten the gap between panic and a phone call.
Tap-to-call in the header, a sticky mobile bar, and a plainly stated after-hours policy. If you take calls at 3am, that fact should be the most visible sentence on the site.
DUI and DWI, drug charges, assault, domestic violence, theft, weapons, sex offenses, white collar, federal charges, probation violations, expungement and record sealing. Each one is a distinct search with distinct intent.
Former prosecutor or public defender experience, jury trials to verdict, federal court admissions, board certifications where you hold them. Presented factually, without the superlatives that most bar rules restrict.
Dismissals, acquittals and reductions are powerful and heavily regulated. We present them factually with the disclaimers your jurisdiction requires, and we avoid any framing that implies a guaranteed result.
A short form that asks only what is needed to open a conversation, with confidentiality and no-obligation language stated up front. We deliberately do not ask a visitor to type details of an alleged offense into a web form.
A short, genuinely useful page on what happens after an arrest, what to say and not say, and how bail works. It ranks well, it builds immediate trust, and it is the kind of content answer engines cite.
Neutral page titles and restrained imagery, so a visitor is not exposed by a browser tab or an autocomplete suggestion on a shared device.
Our after-hours calls roughly doubled. Turns out the old site had the number in the footer and nowhere else, so nobody found it on a phone at midnight.
They put my years as a prosecutor at the top of every page instead of hiding it in a bio. Clients now mention it on the first call, unprompted.
The separate pages for each charge were the whole difference. We rank for six specific charges now instead of competing for one generic phrase against every firm in the county.
The questions criminal defenses ask before they hit the “get a price” button.
A criminal defense website from LawFirmWebDesign is $2,995 (£2,395) as a fixed one-time fee, or $3,995 (£3,195) with brand identity included. There is no retainer and no contract. Legal marketing networks typically charge $1,200 to $5,000 per month for an equivalent site and usually retain ownership of it.
In most US jurisdictions yes, with disclaimers, but the rules are stricter than in other practice areas and vary by state. You may not create an unjustified expectation of results, and dismissals or acquittals generally need language making clear that each case is decided on its own facts. We build outcome sections that comply with your jurisdiction and will advise leaving them off where the rules make them risky.
A phone number answered around the clock and visible on every page, a separate page for each charge you defend, credentials that establish courtroom experience such as former prosecutor roles and jury trials taken to verdict, plainly stated confidentiality, guidance on what to do immediately after an arrest, and a short contact form that does not ask a visitor to describe an alleged offense in writing.
Because the situation forces it. Someone in custody, or a family member who has just been called from a jail, is making the decision in minutes rather than over weeks of research. That compresses the entire funnel into a single page view, which is why round-the-clock contact and immediate credibility signals matter far more here than in practice areas with longer consideration periods.
Yes. A DUI arrest and a federal fraud investigation are entirely different situations, searched with different terms by people with different levels of urgency and different budgets. Separate pages let each rank independently and let the copy address one situation properly instead of generically covering all of them.
Yes, in two specific ways. Urgency has to be more prominent, because the decision window is measured in minutes, so contact details sit higher and repeat more often. And discretion matters more, so page titles stay neutral and imagery stays restrained, since a visitor may be researching on a shared or monitored device.
Seven working days from kickoff to live. We begin from a proven criminal defense structure, then build in your charges, credentials, jurisdictions and outcome record, and run the copy against your state bar's advertising rules before launch.
Yes, included in every build. That means a page per charge, a page per court or county you practice in, LegalService schema markup, Google Business Profile setup, and guidance content on the arrest process that both ranks and gets cited by answer engines.
Same approach, tuned to each practice area — pick yours and see a landing page built just for it.

Fixed fee. Live in seven days. Built for the shortest decision window in law.